Hello, my name is Imogen.

​

​

Imogen Ovijach Makeup was established in 2018, following the growth of a loyal, word-of-mouth clientele. From the outset, I identified a clear niche within the industry, capturing a modern and refined aesthetic that distinguished my work at a time when it was largely underrepresented.

To me, beauty is uncomplicated. My work is defined by precision, attention to detail, and a strong awareness of evolving trends. While I remain versatile as an artist, I am deeply committed to my core brand values:

​

Refined; elegant, polished, and cultured in appearance.
Elevated; operating at a heightened standard of artistry and professionalism.
Bespoke; thoughtfully tailored to each individual client.

​

Through a consistent online presence, I have cultivated an audience of over 40,000 and earned the trust of leading brands and influencers across Australia.

My work has led to international opportunities, published editorial features, and the development of educational masterclasses, further establishing my position within the industry.

​

Today, my focus lies in commercial artistry, alongside a select offering of bridal and event services, both domestically and internationally.